Event Details

The event industry has taken a serious beating from the COVID-19 pandemic. The world's concept of gathering has changed, and it's clear that virtual events are starting to represent the "new normal". Though the crisis has been challenging, the experience has also provided unique opportunities and avenues for the event industry.

Glue Up brings you industry experts that will share and educate, while clearly demonstrating the leading and driving role of our industry to grow together and become a global force once again on our new normal.


11:00 AM - 11:05 AM
Welcome Remarks
11:05 AM - 11:20 AM
Reinventing the Events Industry Under the New Normal
11:20 AM - 11:35 AM
Monetizing Your Virtual Events: Tips and Best-Practices
11:35 AM - 12:00 PM


  • Sunil More (President at IESA (Indian Exhibitions, Conferences and Events Services Association))

    Sunil More

    President at IESA (Indian Exhibitions, Conferences and Events Services Association)

    Mr. Sunil More is a graduate in electrical engineering with post graduation in management. After working in the electrical manufacturing industry for 7 years, in 1980 he joined Indian Electrical Manufacturers Association (rechristened as Indian Electrical and Electronics Manufacturers Association – IEEMA in 1986), and rose to become its Director General in 1995. He retired from IEEMA in 2010 and continued as mentor to IEEMA for another two years. During his long tenure of 32 years at the association, he spearheaded numerous activities including interaction with the government, addressing industry issues, organizing conferences and promoting exports.

    As Organizing Secretary, he organized one of the world’s largest electrical and electronics exhibitions - the biennial ELECRAMA. As a CEO of the association, he was also the editor of its mouthpiece, a techno-commercial magazine dedicated to the electrical and electronics industry.

    He has travelled to more than 50 countries around the world for international networking and business development.

    After being an employee for about 40 years, he embarked on a new journey as an employer and started an exhibition and event management & consultancy organisation - FAIRACT, that also owns or co-owns several expos and events within India and abroad.

    He is also the current President of IESA - Indian Exhibition Services Association.

    He completed his Bachelor of Engineering – B.E. (Electrical) from Maulana Azad National Institute of Technology in 1974.

    view more
  • Anitha Niranjan (Managing Director of CIMGlobal India Pvt Ltd)

    Anitha Niranjan

    Managing Director of CIMGlobal India Pvt Ltd

    She started her journey with CIMGLOBAL in 2008. As a key member of the CIMGLOBAL core Management Team and with immense knowledge of MICE & Hospitality Industry, I contribute towards Business Development, Delivery, People and Strategies and helping the organization to achieve its new milestones of success. As a qualified professional with over 18 years of experience in Market Analysis, Strategy Formulation & Business development, developed and grew the business through creative planning and implementation mainly for the service and hospitality industry. Successful strategy formulation in the recent past in this rapidly changing, dynamic market has been quite a challenge and learning too. Having worked with hotel chains who have a focus in convention business, moving to a PCO was quite evident. A deeper and better understanding for association congresses and developing newer methods and IT enabled systems for better delivery has been the focus.

    view more
  • Rohit Hangal (Founder and Director of Sphere Travelmedia & Exhibitions Pvt. Ltd.)

    Rohit Hangal

    Founder and Director of Sphere Travelmedia & Exhibitions Pvt. Ltd.

    A Hospitality Professional by academia, graduate of 'WelcomGroup Graduate School of Hotel Administration – Manipal’, a ‘Tourism Marketing Professional’ since the last 25 years, presently involved in managing hospitality, travel and tourism event brands in India. Co-founded 'Sphere Travelmedia & Exhibitions' in 1998.

    Have amongst our clients, travel, hospitality and tourism clients from 40 over countries, over 2000 hospitality products in India and over 1000 travel companies.

    Our Portfolio of Proprietary Media and Event brands:
    India International Travel Mart' – India's premier Travel and Tourism Exhibition (www.iitmindia.com)
    Outbound Travel Roadshow' – India's only Multi – Destination Buyer – Seller Meet (www.outboundtravelroadshow.com) - Now has spread its wings to Middle Eastern and South Eastern Asia markets
    Business Travel & Meetings Expo' – The Corporate Travel, Incentive and Conference Exhibition'
    ‘MICE-POINT’ – The Meetings and Business Travel Publication (www.micepoint.in)

    view more
  • Eric Schmidt (CEO & Co-Founder of Glue Up)

    Eric Schmidt

    CEO & Co-Founder of Glue Up

    CEO of Glue Up (formerly EventBank), an all-in-one cloud-based CRM engagement platform for event and membership management, is the leading platform in emerging and developing markets and North America.

    As CEO of Glue Up, Eric L. Schmidt is focused on delivering cloud solutions that transform the way professional communities enable and enrich relationships. EventBank has offices in 11 countries and clients in over 50. Eric’s focus is to continue building the best product for Glue Up’s clients and expanding the company’s presence in emerging and developing markets around the world. Over the last 18 years, Eric has founded and incubated several companies from the ground up; including China Entrepreneurs which was the top community organization for more than 50,000 entrepreneurs, hosting more than 100 conferences annually.

    Eric was an elected member of American Chamber of Commerce in China's Board of Governors for three years (2017, 2018 & 2019) and is recognized as an authority on digital transformation and business in emerging markets. He has been featured in media such as The Wall Street Journal, Financial Times, Baron’s, BBC, CCTV, China Daily, and numerous other outlets.

    Eric once traced Marco Polo’s route from Beijing, China to Venice, Italy, 100 days by bicycle – he was appreciatively sponsored by Nike and Philips. He also previously lived in China (17 years) and Guatemala.

    view more


Glue Up, previously EventBank, is the leading provider of the cloud solutions that provide associations, event organizers, Chambers of Commerce, agencies, marketers, businesses, and NGOs with a full suite of tools designed to streamline operations, modernize processes, and eliminate engagement challenges. Glue Up is an all-in-one CRM platform that helps build and grow communities through events, memberships & other digital tools.


CIMGlobal provides consultancy and management services for associations, conferences, meetings and exhibitions globally since 1997.

CIMGlobal is committed to providing clients with the highest quality and most professional management services available in the industry. They have been privileged to have extended their services to various governmental organizations, educational institutions, trade bodies, associations as well as multinational corporations.


Connect with 120 people attending this event