Agenda ⇽ 26th National Public Relations Congress

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Tuesday, September 24, 2019 9:00^AM to 4:30^PM: 9:00^AM - 9:30^AM
OPENING REMARKS; 9:30^AM - 10:00^AM
PR IN THE PHILIPPINES: WHERE WE ARE AND WHERE WE SHOULD GO NEXT; 10:00^AM - 10:20^AM
PANEL DISCUSSION AND Q&A FOR GLOBAL AND LOCAL PR; 10:20^AM - 11:20^AM
LUNCH BREAK; 11:20^AM - 12:40^PM
HOW SUCCESSFUL IS SUCCESSFUL: STANDARDIZING THE MEASUREMENT OF PR SUCCESS; 12:40^PM - 1:40^PM
REPUTATION MANAGEMENT: CASE OF CAMBRIDGE ANALYTICA; 1:40^PM - 2:00^PM
PANEL DISCUSSION AND Q&A FOR REPUTATION MANAGEMENT; 2:00^PM - 2:30^PM
BREAK BEFORE BREAKOUT SESSIONS; 2:30^PM - 3:30^PM
BREAKOUT SESSIONS A; 3:30^PM - 4:30^PM
BREAKOUT SESSIONS B

Wednesday, September 25, 2019 9:00^AM to 9:00^PM: 9:00^AM - 10:00^AM
THE TRIANGULATE: BRAND. MEDIA. CITIZEN JOURNALISM; 10:00^AM - 11:00^AM
PR IN THE AGE OF POLITICAL CORRECTNESS: ARE BRANDS AND ORGANIZATIONS IN THE PHILIPPINES READY?; 11:00^AM - 12:00^PM
BREAKOUT SESSIONS A; 12:00^PM - 1:00^PM
LUNCH BREAK; 1:00^PM - 2:00^PM
BREAKOUT SESSIONS B; 2:00^PM - 2:30^PM
INTRODUCTION OF THE NEW APRS; 2:30^PM - 3:00^PM
REVEAL: THE 2024 PHILIPPINE PR ROADMAP; 3:00^PM - 6:00^PM
SOCIALIZATION; 6:00^PM - 9:00^PM
SOCIALIZATION

Thursday, September 26, 2019 8:00^AM to 6:00^PM: 8:00^AM - 9:00^AM
POSTER PAPER PRESENTATION; 9:00^AM - 12:00^PM
SESSION 3; 12:00^PM - 1:00^PM
LUNCH BREAK; 1:00^PM - 4:00^PM
SESSION 4; 4:00^PM - 6:00^PM
CLOSING CEREMONIES

Friday, September 27, 2019 9:00^AM to 4:00^PM: 9:00^AM - 4:00^PM
AGRI-ECOTOUR / CULTURAL TOUR (OPTIONAL)

Agenda